What we do

What we do.


Vocal is a full-service creative podcast agency, specializing in podcast development, strategy, and distribution.


Alex Kapelman and Rose Reid, the co-directors of Vocal, have over 15 years of combined experience in the podcast industry: developing and launching shows, designing PR and distribution strategies, and building dynamic teams. We've consulted with major brands on branded content, and have audio experience worked with some of the highest profile players like WNYC, Audible, Gimlet, and SiriusXM.



Our services.

Creative Direction:

Design innovative and engaging podcast series, branded content, and advertisements that align with organizational objectives.


Industry Analysis:

Thoughtful and incisive analysis on podcast industry trends, players, innovators, and future outlook; identify on-air and production talent; we provide a 360 view.



Storytelling Workshops:

Customized workshops on leveraging narrative podcast techniques to create clear and and emotionally resonant corporate storytelling solutions.



Partnerships and Sponsorships:

Identify and suggest potential organizations, brands, influencers, or podcast networks & shows for potential collaboration, cross-over projects, promotion, or funding.


Strategy and Planning:

Work closely with clients to create and execute podcast strategies; develop KPI’s, metrics, and other measurements of success.


PR, Marketing, and Distribution

Episode and series launch, continuing coverage, and re-branding; develop and execute PR plan that reflects business goals.



Full-Service Production:

Produce custom content for clients, from start to finish, that aims to achieve broader institutional goals.

Work with us.

Interested in working with us? Head over to our contact page and write us a note. We'd love to chat. 





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